Your audience is your niche. I hope you’ll give me a little leeway here while I tell you a quick story and then tie it in. By the way, telling stories is a phenomenally successful way to get the attention of your audience! (Here’s a great book about...
Being online for as long as I have, I’ve listened to many, many sales pitches by marketers (gurus, mavens, influencers…) over the years. While most everything online keeps changing, one thing seems to remain the same. Relentless marketing! So, I’ve...
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